Millennials, or people between the ages of 18 and 34, make up the largest population group in the United States. There are more than 75 million millennials in total, and that number is projected to increased to more than 81 million by 2036. This age group is considered the most active and engaged across social media platforms. Read this article written by Sophia Bernazzani to get the scoop on multicultural millennial media and purchasing habits.

 

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